What Are The Best Teeth Whitening Products on the Market Today?

Disclosure: Links on this site may receive a commission, this does not affect the price you pay and help us cover the costs of running this website.

No matter how hard we try, our teeth will always be stained and discolored as we age. There are so many foods and drinks that can affect the natural whiteness and shine of our teeth, so it is just a matter of time when our teeth will turn from clean white to ‘dirty, yellowish’ white. Because staining your teeth is inevitable, teeth whitening procedures became the most popular cosmetic dentistry procedure in the whole world.  Fortunately for us who do not have so much money to spare but would still want to achieve that celebrity-white smile, there are now several at-home teeth whitening kits and other products that you can purchase for half the price of in-chair procedures. Here, we are counting down the top 10 teeth whitening products that you can use at home.

Editorial Choice:

There are just too many teeth whitening products that are available nowadays, that we can’t just decide which to buy. They also come in different preparations, some even combining with our usual dental essentials for convenience. Whitening toothpaste, strips, gels, pens, mouthwash, and even electric toothbrush! Well, if the goal can be met when you use all these, there is no harm done, right? Well, the ADA and many health agencies all over the world are now advising us to choose wisely when it comes to whitening our teeth. Studies show that choosing the wrong teeth whitening product  may hurt our teeth and cause dehydration and tooth sensitivity. We, here at Dental 266, do our best in making sure that all our customers and friends choose the best teeth whitening product that is specifically suitable for their dental condition.

We have reviewed and tested several teeth whitening products that we can buy in pharmacies and supermarkets, as well as order online so we can choose which of these brands can give the best results that everyone can take advantage of safely and effectively. We also interviewed many dentists and hygienists to know which brand they are recommending for their patients. After a week-long data collection and analysis, we came up with the 10 best teeth whitening brands that are both safe and effective in making our teeth white and our smile radiant.

Best overall teeth whitening kit: Supersmile Teeth Whitening System

Best teeth whitening strips: Crest White Smile 3D White Whitestrips

Best customized teeth whitening product: Glowup Whitening Kit

Best replacement for in-chair teeth whitening: Billionaire teeth whitening

Product with highest bleaching (peroxide) content: Dazzlepro Teeth Whitening Review

Best Vegan teeth whitening product: WhiteSmile Teeth Whitening Kit

Best all-around whitening product: Dr. Smile Teeth Whitening Pen

Best whitening product with dual-light technology: reVive Light Therapy (dpl® Oral Care Light Therapy)

Most popular teeth whitening product: Snow Teeth Whitening System

Best charcoal whitening product: Actinera Charcoal Whitening Gel And Powder


Whitening Product Comparison

Let us find out more about each of these brands so we can highlight how they work, their advantage, and why they are part of our top 10.

Glowup Whitening Kit


Website: heyglowup.com/

Price: $60 for one full kit; $30 with bimonthly subscription

Promise: Teeth will be up to 8 shades whiter after six 10-minute treatments

With its tagline, ‘Teeth whitening, Personalized’, you would think that glowup is a fresh addition to the myriad of LED teeth whitening products that promise whiter teeth with continued use. With the LED mouthpiece that has blue light technology, the whitening gel that goes with the kit deeply penetrates the teeth without damaging the teeth surfaces. What makes this treatment unique is that it has a specialized questionnaire that you have to answer before purchasing your treatment. This makes the product delivered to you personalized and specifically concocted to address your teeth concerns.

What you get:

A kit that includes the LED light mouthpiece/mouthguard, 3 whitening gel dispensing syringes, cable adapters to make the mouthguard function using your phone, and instruction guide.

What you should consider:

  • The standard mouthpiece may not be the right fit for some people
  • Levels of whitening may be different depending on the amount of stains and discolorations you have
  • If you are not satisfied with the effect, you can email the company so your whitening formulation can be adjusted on your next set.

Supersmile Teeth Whitening System

supersmile teeth whitening

Website: supersmile.com/

Price: $40 for toothpaste and accelerator tubes; $54 for the kit; $150 for extra-whitening system; $250 for Zina45 Deluxe Sonic Pulse Toothbrush

Promise: Whitens the teeth up to 9 shades in one month of continued use

Claiming that your first use can already make your teeth 2 shades whiter, supersmile has already been part of the top ten teeth whitening products as reviewed by several dental and beauty websites. This teeth whitening product uses a compound called Calprox®, a proprietary formulation of calcium peroxide. This mixture effectively restores the teeth enamel (via the calcium content) and whitens teeth by removing the plaque, or the filmy substance the coats the teeth where the stains and other discoloration agents stick on. Aside from its personal concoction, their product also contain another type of whitening agent in the form of carbamide peroxide, fully strengthening supersmile’s effects.

What you get:

Depending on what you will purchase. The toothpaste/accelerator set is a 1.4 Oz and 1.2 Oz tubes, respectively. The Kit contains the whitening toothpaste, accelerator tube, activating rods, toothbrush, and a pre-rinse solution. For your ultimate teeth whitening experience, you can also purchase their specialized sonic toothbrush.

What you should consider:

  • The cost of this teeth whitening product is far more expensive compared to other brands.
  • The way you use this product is far more complicated than just brushing and using an LED light mouthpiece.
  • Many of the customers and users leave several positive feedbacks on their website, proving of the product’s efficiency.

Billionaire Teeth Whitening Kit

billionaire teeth whitening

Website: billionaireteethwhitening.com/

Price: $299.95 AUD for the kit; $99.95 AUD for pen; $499.95 AUD for 2 kits (Best Friends Pack)

Promise: Makes teeth 12 shades whiter as it uses the exact same ingredients used by Cosmetic Dentists

‘Billionaire smiles, delivered.’ What better way to describe the perfection of your teeth after using this product, right? Well, Billionaire teeth whitening is a product that promises to replace the in-chair teeth whitening procedures with a kit that you can use in the comfort of your own home. The Australian product markets that their whitening system contains the same exact ingredients that dentists use in performing their in-office whitening sessions.

What you get:

The kit includes the whitening gel, desensitization gel, gold-plated toothbrush, molds and whitening trays, an LED whitening/activating light, and the instructions guide.

What you should consider:

  • This product uses FDA-approved chemicals or whitening agents that promise effective results after only one use.
  • The brand has a 30-day money-back guarantee. If you are not satisfied with the results, contact them and they will give you a full refund.
  • This product is from Australia, and it is considered expensive as an at-home teeth whitening option, though less expensive than the procedures offered by your dentist.

Crest 3D White Smile

crest 3d whitening

Website: crestwhitesmile.com/

Price: $34.99 to $74.99

Promise: Guaranteed to remove 10 years of teeth stains

Search the net for the best teeth whitening strips, and you will never miss the name of this brand. Crest White Smile 3D White Whitestrips are both applauded and raved not just by regular customers. This product has been recommended by so many dentists all over the world as an effective teeth whitening product that does not hurt the teeth and gums. Because of its outstanding performance in whitening its users’ teeth, the brand released several options that customers can choose from depending on their need and preference. You can be sure that a Crest White Smile kit will answer your needs and satisfy your expectations that in just a few uses, your teeth will become whiter and shinier than before.

What you get:

Crest 3D White Whitestrips contains a 14-treatments’ worth of dental strips (28 pieces) in different flavors. It also has a kit that combines the whitening strips set with an LED light activator.

What you should consider

  • The whitening strips are made with a non-slip technology that attaches to the teeth when in use without being misplaced when talking, or even drinking!
  • The Crest 3D White Whitestrips has an ADA Seal of Acceptance as an at-home teeth whitening product.
  • Be aware that the strips have 2 sizes; the longer one is intended for the upper teeth.

Dazzlepro Teeth Whitening Kit


Website: dazzlepro.com/

Price: $59.99 to $100 Whitening Pro System; $16.99 LumiWhite Activated Charcoal Powder

Promise: Sees results in as little as 5 days; average of 6 shades whiter teeth after 10 days of continued use.

Honestly, there is not much literature or review found for Dazzlepro. But for the ones that we found online, positive feedbacks were definitely given at how this brand addressed teeth whitening. The brand has 3 whitening systems; the Smilepacks 7-day whitening system, the Twenty-Minute Smile Makeover kit, and the Professional Teeth Whitening System. Each type has a decent amount of whitening agent in the form of hydrogen peroxide that safely whitens the teeth at least 4 shades after initial week of use. Dazzlepro also has different products to offer like a sonic toothbrush, an activated charcoal whitening powder, and a UV dental sanitizer.

What you get:

For the Smilepacks 7-day whitening system, you will get 7 sets of individually-packed Whitening trays that contain glycerin, water, and 11% hydrogen peroxide. The Twenty-Minute Smile Makeover kit contains a mouthguard that is especially fabricated for teeth whitening. Lastly, the Professional Teeth Whitening System includes 2 sets of whitening gel syringes (one is a 35% carbamide peroxide gel and the other is a re-mineralizing gel), and a blue light LED mouthpiece.

What you should consider:

  • The products from Dazzlepro indicates the correct amount of whitening agent they are using, except the Twenty-Minute Smile Makeover.
  • The professional kit contains a high percentage of peroxide comparable to what dentists use for their in-chair procedures, an amount that may be harmful to the teeth if used incorrectly and unsupervised by a professional.
  • Make sure to read the instruction of each product to ensure that you use it correctly as each type has a different way of procedural use.

WhiteSmile Teeth Whitening Kit


Website: whitesmileteeth.com/

Price: $139.98

Promise: Provides vegan, peroxide and cruelty-free teeth whitening using Blue and Red Light technology

WhiteSmile – what better name for a product that whitens teeth! A US-hailed brand, this product is what you choose when you want teeth whitening on-the-go! One of the very few brands that uses both Blue and Red light technology in their teeth whitening kit, WhiteSmile teeth whitening kit promises whiter and healthier mouth after 7 to 10 days! It is also 100% vegan and peroxide free, making the whitening process safe and harmless for your whole mouth.

What you get:

The WhiteSmile teeth whitening kit contains 3 vegan whitening pens, a two-light activator mouthpiece, the charger, and the user’s manual.

What you should consider:

  • This product does not have any bleaching or whitening chemicals containing peroxide.
  • The activator mouthpiece uses two kinds of light; the red light takes care of the teeth by protecting it from plaque buildup, tooth decay, and halitosis. The blue light is the one that stimulates the effects of the teeth whitening gel pens.
  • The treatment can be performed for 10 minutes, using one type of light activator. But, the brand encourages using both lights for 10 minutes each (total of 20 minutes per use) to achieve the optimal teeth whitening that is both safe and fast.

Dr. Smiles Teeth Whitening Pen


Website: drsmilesgo.com/

Price $24.99 for the Pop and Prime Whitening Pen; $69.99 Pop and Prime Family Pack; $19.95 Pop and Prime Pen Go Club

Promise: Whitens, strengthens, rebuilds teeth enamel with one use.

If the teeth whitening product you are looking for should be proudly developed by a dental specialist, then Dr. Smiles is definitely the brand for you. Dr. Jacqueline Fulop-Goodling, a renowned orthodontist who specializes in Invisalign procedures, is trying to develop a teeth whitening system that not just removes the stains and discoloration. She wants to develop a product that also re-mineralizes the teeth so that the surface will be able to fight stains and tooth decay-causing bacteria. The Pop and Prime whitening pen is just the teaser or the opening salvo of her masterpiece that promises to whiten teeth in as fast as 30 seconds.

What you get:

The Pop and Prime whitening is a 4mL-pen that you use a mechanical pencil; twist the end to make the gel solution come out. The prime family pack gives your 3 teeth whitening pens. The go club is a subscription option if you want to get refills of the pens.

What you should consider:

  • Very little literature and feedbacks were researched online about this product.
  • It is not using the usual LED light activator, and you would have to keep your mouth open for at least 15 seconds to air dry the gel solution from your teeth.
  • Depending on your use, one teeth whitening pen can last you at least 2 uses. The use of this pen is recommended before or after a teeth whitening procedure from your dentist.

reVive Light Therapy (dpl® Oral Care Light Therapy)

revive light therapy

Website: revivelighttherapy.com/ (revivelighttherapy.com/product/dpl-oral-care-light-therapy-system-teeth-whitening/ for teeth whitening product)

Price: $99.00

Promise: Improves gum health and increases effects of whitening gels and strips

A product that is made by a brand that is well-known for its beauty and body therapeutic treatments, dpl® Oral Care light therapy is definitely a convincing and effective way to whiten your teeth safely.  The dpl® Oral Care light therapy uses Blue light therapy to stimulate and complement the effects of any whitening solution. What is so different about this teeth whitening kit is the fact that it also effectively fights gum diseases using the infrared technology and the red light therapy that improves the gum health by restoring gingival blood circulation, thereby relieving pain or sensitivity. Use each light for ten minutes,

What you get:

The kit contains the LED light activator mouthpiece with dual light technology (red and blue), a charger, and cleaning silicone cover, and a storage case. An instruction manual is also provided for better understanding on how to use the product.

What you should consider:

Snow Teeth Whitening System

snow white

Website: trysnow.com

Price: $149 for all-in-one kit; $299.99 for wireless at-home whitening kit

Promise: Teeth whitening in 9 minutes

Another popular teeth whitening product, the Snow Teeth Whitening System is one of the first kits that introduced the use of a light activator mouthpiece to increase the efficiency of whitening agents safely. This product is well-known to successfully remove stains on the teeth without causing sensitivity and tooth dehydration. What makes this product extra famous is the fact that it can be safely used by customers who have cosmetic dental appliances attached to their dental cavity, like fillings, veneers, crowns, and bridges. While most teeth whitening products discourage patients with these appliances from undergoing at-home whitening treatments, Snow teeth whitening assures that these dental devices will not affect or cause any further discoloration or noticeable stains on your smile.

What you get:

Snow Teeth whitening has 2 whitening systems; the all-in-one kit, and the wireless charging kit. The all-in-one kit contains a wired light activator mouthpiece, 3 whitening wands or pens, 1 extra-strength whitening pen, and the manual that has a teeth shade guide. The wireless kit contains a wireless mouthpiece, a docking station that serves as a storage, sanitizer, and charger, 3 whitening pens, 1 desensitizing pen, 1 extra-strength pen, as well as a lip treatment balm pot, and the user’s manual.

What you should consider:

  • Though the more popular product from Snow is the all-in-one kit, the wireless whitening kit is now creating a buzz since when you use it, the teeth whitening habit can be performed even while taking a shower!
  • The effects of using this product may be noticeable after 7 days of use, although most customers who provided their feedback on the product claimed that they were able to notice that their teeth were whiter after just 1 or 2 uses!
  • The whitening kit can also be connected to a specialized Snow app that monitors the way you whiten your teeth and your whitening history, as well as gives you helpful recommendation s on how to properly use the kit to your advantage.

Actinera Activated Charcoal Whitening Kit


Website: actinera.com/

Price: $17.95 for Mint Charcoal Whitening gel; $31.95 for Activated Charcoal Teeth whitening powder; $5.99 for Charcoal Bamboo toothbrush

Promise: Whiter teeth within 7 days

If your choice for teeth whitening includes using natural substances, like activated bamboo charcoal, then Actinera may be the best whitening product for you. A beauty brand know to use activated charcoal in their beauty products like face masks, soap bar, and facial wash, Actinera has also developed a dental line that features activated charcoal as the active ingredient that removes stains the cause teeth discoloration and decay. Activated charcoal is said to be an effective natural compound that absorbs toxins, and can be used as a teeth whitening agent. Although many reviews and studies claim that using charcoal can make dental matters worse, there is no doubt the many people who are environment-conscious and conservative would rather use this natural product than any other chemical-infused brands.

What you get:

The Activated Charcoal Pearly teeth whitening powder is a plastic pot that contains 1.05 Oz (30mg) of Kaolinite clay and activated charcoal mixture. The Mint Charcoal Whitening Gel is a 3.7 Oz (105 g) tube toothpaste. The bamboo toothbrush is a wooden toothbrush made with charcoal-infused bristles.

What you should consider:

  • The excessive use of activated charcoal can cause abrasion on the surface of the teeth, and its tiny particles can get stuck in edges or cracks of dental fillings or other foreign dental appliances.
  • Other researchers argue that the natural black color of the mixture or gel just gives off the illusion that your teeth became whiter after use.
  • The Actinera brand is popular as a beauty brand that manufacturers beauty masks and facial wash, but their venture to dental care products are now also gaining popularity as one of the most effective charcoal-based teeth whitening powder.

Our Professional Advice

using a teeth whitening kitDental 266 deeply cares for its patients and everyone who appreciates the need to acknowledge the importance of dental health in our overall well-being. These products may promise several convincing words of efficiency and client satisfaction. Though we are not in the position to negate these claims, we can only give you one piece of essential advice: talk to your dentist. Yes, you may say that consultation with your dentist defeats the purpose of knowing these at-home teeth whitening products. And the dental professional that you would talk to may insist on having you undergo in-chair teeth whitening procedures instead. However, their expertise in the field of cosmetic dentistry is reason enough to ensure that your safety and the product’s efficiency are guaranteed. If you have a teeth whitening product in mind, try and open a conversation with your dentist to be able to gain a reliable third-party opinion about how this product can either help or harm your dental cavity.

Dental 266 is following firm rules and regulations regarding its research procedures and has conducted well-organized surveys and interviews based on scientific data. It also sources out peer reviews and dental research studies from reputable academic institutions as well as international dental associations.

Shatzman C. (2019). 9 Teeth Whitening Products That Are Far Less Likely to Cause Sensitivity.


Levi A, et al. (2020). How to Find the Best At-Home Teeth Whitening Kit for a Brighter, Whiter Smile ASAP.


Brains J, et al. (2020). The best teeth whitening kits.


Buddemeyer R, et al. (2020). 10 Best At-Home Teeth Whiteners You Need to Try ASAP.


Brady K. (2019). 15 Best Teeth Whitening Products to Buy in 2020, According to Dentists.


Segal L. (2020). The Best DIY Teeth Whitening Kits.


Cleveland Clinic. (2019). Is Teeth Whitening Safe?


Bauer S. (20200. The Best Teeth Whitening Kit for a Brighter, Whiter Smile.


Physicians’ Review Network. (2016). So You Want Whiter Teeth?


McCormack C. (2018. 6 Best Teeth Whitening Products.


Carey, C. (2014). Tooth Whitening: What We Now Know.


Friedman M. (2019). Teeth Whitening.


Frank C. (2018). Teeth Whitening Options and Safety.


Leave a Reply

Your email address will not be published.